Rohto Mentholatum Lanka (Pvt) Ltd is a division of ROHTO Pharmaceutical Co. Ltd., headquartered in Osaka, Japan. It’s one of Japan’s leading and well-established healthcare companies active in three consumer segments, namely; beauty health & healing, catering personal care products, nutritional products and medicines for over 100 years.

Since its foundation in 1899, ROHTO has been a trustworthy name in Japan and many parts of the world. ROHTO ventured to Sri Lanka in 2013, after creating a strong hold in over 156 countries all over the world. Sri Lanka was the 157th nation.

ROHTO entered to Sri Lanka’s burgeoning beauty and wellness market in partnership with A. Baur and Company in 2013.

As a pharmaceutical company, ROHTO provides products backed by science through research. All new products of ROHTO goes through a process of world-class research and development and have been developed considering consumer’s specific needs and requirements. This is to ensure that the products deliver satisfaction beyond expectation.

We at Rohto Mentholatum Lanka, embarks on a mission of making women and men feel empowered and confident in their daily lives through improved skin care. The company will continue its endeavor with the spirit of bringing out the best to unleash the natural power of skin by passionately delivering high quality products. We will keep being dedicated to offer more than what we promise.

History Timeline

1899
Shintendo Yamada Anmin Pharmacy founded. Launched "Ikatsu" gastrointestinal medicine
1909
Launched Rohto's first eye drops product
1949
Rohto Pharmaceutical Co., Ltd. established in Japan
1993
Launched ‘Sunplay Sunscreen Cream’ in Japan to fully participate in the sun-care market
1998
Vietnam manufacturing plant completed and commenced production of eye drops and skincare products
2004
The Mentholatum Company, Inc. (USA) purchased "OXY" brand of acne treatments
2006
Launched "OXY" as a men's skin care brand in Japan
2010
Established Rohto Pharma (India) Pvt. Ltd. and Rohto-Mentholatum (Bangladesh) Ltd.
2013
ROHTO entered Sri Lanka in partnership with A. Baur and Company in 2013
2016
ROHTO was established in Sri Lanka (Rohto-Mentholatum Lanka)

ROHTO’s Seven Pledges

  • We work wholeheartedly to support society, to help create a better world
  • To this end, we are resolved to learn with humility and strive continuously towards self-improvement
  • We place the highest importance in earning the trust and respect of our colleagues and our external business partners
  • We take pride in our corporate culture that fosters lofty ideals, stir passionate debates, and generates energetic actions
  • We delight in constantly challenging each other to create waves of happy surprises for our customers worldwide
  • Our people are our greatest asset. Our hard working culture, spirit of close cooperation, determination, passion, and leadership provide the fuel that drives the company
  • We firmly pledge to serve the people, the society and the environment, and are thankful for our meaningful existence

Corporate Identity

  • Rohto’s NEVER SAY NEVER means that the company continue to challenge the future by focusing on moving forward and taking on challenges, while exceeding the frame of perceived wisdom to make the world a healthier place
  • The history of Rohto has been created by the pioneers with ambition, determination, challenge and courage to do things that no one else would do
  • NEVER SAY NEVER spirit is embedded in Rohto’s DNA
  • It is a declaration that ROHTO will continue to challenge the future

Global Presence

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